Cindy Lambert

Cindy Lambert

Get to know Cindy:

Cindy Lambert, Executive Editor-at-Large for Revell, and Author, Speaker, and Collaborative Writer. Cindy began her career as owner of an award-winning independent Christian bookstore, then expanded into leadership roles in distribution, editorial, and publishing at Ingram, Simon & Schuster, and Zondervan, where she served as vice president and associate publisher of trade books. She currently serves Baker Publishing Group as executive editor-at-large for Revell. She and her husband, Dave, also own Lambert Editorial. She is the author of Staying Power along with her coauthors—Dave Lambert and Carol and Gene Kent (Revell). As a collaborative writer, she has co-authored eleven books including the bestseller UnPlanned with Abby Johnson (Tyndale and Focus on the Family) and Forgiving My Father, Forgiving Myself with Ruth Graham (Baker Books). She and her husband, Dave, have six children and ten grandchildren and enjoy launching their kayaks off their pier in front of their log home in Michigan.

Cindy will be taking 15-minute one-to-one appointments.

Pre-Conference Session:

Book Proposal Intensive Clinic

Dave and Cindy Lambert

Limit: 25 registrants

Prerequisite: Complete and bring with you a working proposal. Once you've registered, you can download the template for the fiction or non-fiction book proposal.

Length: 3 hours

A winning book proposal is a tool that entices seven audiences to grasp a contagious vision for a book, and then equips them to successfully play their parts in placing the book into the hands its ideal readership.

We've all heard the common advice, "Write to your audience, not to yourself." Good advice! Many authors, however, may know the audience of their book, but have no understanding of the true audience of their book proposal. In this three-hour intensive clinic you will be introduced to the business side of publishing decisions, discover what really happens behind the closed doors of editors and publishing boards, and learn how to craft an enticing proposal that captures the interest of publishing professionals.

This hands-on interactive clinic will begin with an in-depth presentation, then offer individual time to work on and refine specific proposal elements of your own, then break into small groups for fiction and nonfiction, and finally come together again for advice and guidance to launch you into the world of meeting with editors.


Proposal-writing classes have always left me feeling a bit bewildered. Each instructor had their own, different list of “musts,” “do’s,” and “don’ts.” The fog lifted for me after working with Cindy Lambert at the Colorado Christian Writers' Conference. A delightful and caring mentor, I would have enjoyed her class under any circumstances. But as a teacher Cindy really zeroed in on: WHAT we needed to include in our proposal, WHY that information was important, WHERE each section should be shown for optimum effect, HOW to dig deeply to uncover what made our writing stand out in a crowd, and, maybe most importantly, WHO are our readers? It took my understanding of writing and publishing to a whole new level. 

Lori Hynson, Author of SuperGal vs God


Writers’ Track General Session (45-minute)

Mock Pub Board


Breakout Session:

Writing a Compelling Non-Fiction Book Proposal

A book proposal that catches the attention—positive attention—of an acquiring editor and other publishing professionals needs more than just the inclusion of the right items. It needs to be based on a unique and winning idea; it needs the right tone; it needs the right ingredients; and it needs to be the best possible example of your writing ability. Learn how to create a compelling proposal from an editor responsible for discovering and publishing some of the most admired Christian authors writing today.

15-minute appointments:

Cindy Lambert is looking for nonfiction books of any genre for Revell that will inspire and equip readers offering hope and help for daily life. Cindy will also critique proposals and suggest ways to strengthen them.


Ready to register?

Don't miss out on this amazing opportunity! Join us at Speak Up 2022.