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Cindy Lambert

Editor – Lambert Editorial

Cindy Lambert is an editor, author, speaker, and collaborative writer.

    Get To Know Cindy

    Cindy began her career as owner of an award-winning independent Christian bookstore, then expanded into leadership roles in distribution, editorial, and publishing at Ingram, Simon & Schuster, and Zondervan, where she served as vice president and associate publisher of trade books.

    She and her husband, Dave, also own Lambert Editorial. She is the author of Staying Power, and her coauthors—Dave Lambert, Carol, and Gene Kent (Revell).

    As a collaborative writer, she has co-authored eleven books, including the bestseller UnPlanned with Abby Johnson (Tyndale and Focus on the Family) and Forgiving My Father, Forgiving Myself with Ruth Graham (Baker Books). She and her husband, Dave, have six children and ten grandchildren and enjoy launching their kayaks off their pier in front of their log home in Michigan.

    Pre-Conference Session

    Book Proposal Intensive Clinic

    Dave and Cindy Lambert

    Limit: 25 registrants

    Prerequisite: Complete and bring with you a working proposal. Once you’ve registered, you can download the template for the fiction or non-fiction book proposal.

    Length: 3 hours

    A winning book proposal is a tool that entices seven audiences to grasp a contagious vision for a book, and then equips them to successfully play their parts in placing the book into the hands its ideal readership.

    We’ve all heard the common advice, “Write to your audience, not to yourself.” Good advice! Many authors, however, may know the audience of their book, but have no understanding of the true audience of their book proposal. In this three-hour intensive clinic you will be introduced to the business side of publishing decisions, discover what really happens behind the closed doors of editors and publishing boards, and learn how to craft an enticing proposal that captures the interest of publishing professionals.

    This hands-on interactive clinic will begin with an in-depth presentation, then offer individual time to work on and refine specific proposal elements of your own, then break into small groups for fiction and nonfiction, and finally come together again for advice and guidance to launch you into the world of meeting with editors.


    Proposal-writing classes have always left me feeling a bit bewildered. Each instructor had their own, different list of “musts,” “do’s,” and “don’ts.” The fog lifted for me after working with Cindy Lambert at the Colorado Christian Writers’ Conference. A delightful and caring mentor, I would have enjoyed her class under any circumstances. But as a teacher Cindy really zeroed in on: WHAT we needed to include in our proposal, WHY that information was important, WHERE each section should be shown for optimum effect, HOW to dig deeply to uncover what made our writing stand out in a crowd, and, maybe most importantly, WHO are our readers? It took my understanding of writing and publishing to a whole new level. 

    Lori Hynson, Author of SuperGal vs God

    General Session (45-Minutes)

    Writers’ Track

    Show Don’t Tell: A Demonstration

    One of the most common editorial comments an editor marks on a manuscript are those infamous words “Show! Don’t tell!” But what does that mean? How do you transform your telling into showing? And why does it matter so much? Dave and Cindy Lambert will lead you through a fun demonstration of this crucially important skill for fiction and nonfiction writers alike.

    Breakout Session

    How to Craft a Winning Non-Fiction Book Proposal

    A book proposal that catches the attention—positive attention—of an acquiring editor and other publishing professionals needs more than just the inclusion of the right items. It needs to be based on a unique and winning idea; it needs the right tone; it needs the right ingredients; and it needs to be the best possible example of your writing ability. Learn how to create a compelling proposal from an editor responsible for discovering and publishing some of the most admired Christian authors writing today.

    15-Minute Appointments

    Cindy is not acquiring. However, she does offer a constructive critique of NONFICTION ADULT book proposals and experienced writing career advice. She books up fast!

    Ready To Register?

    Don’t miss out on this amazing opportunity. Sign up now & join us at Speak Up 2023!